7 Apps That Can Help You Improve Customer Experience in 2023
At D2 Solutions, we understand that taking care of your customers directly affects your bottom line. Customers-centric companies are 60% more profitable than those that aren’t. As the digital age progresses, customers are also expecting more from businesses. We’re here to help you improve customer experience in 2023.
We live in a world where we can order something on our phones and receive it the next day on our doorsteps. Utilizing the right technology is key to meeting expectations.
The year 2023 is right around the corner, which makes it the ideal time to improve your customer experience. The cloud technology makes this possible without spending a fortune. Below are some applications you can put in place. Apps like these are designed to make leads and customers happy.
1. Online Survey Application
You can check in with your customers every year by conducting a customer satisfaction survey. In order to make their company better, successful companies use feedback they receive.
However, sending these surveys as Word documents via email is so last decade! Your customers will appreciate how seamless the process is with an online survey application.
You can find a wide variety of online survey tools online. One is included in Microsoft 365. By using these, people do not have to worry about sending back attachments when filling out surveys.
Receiving data does not require a long process of compilation. You can see the results instantly by opening your form survey tool.
2. Smart Chat Bot
It is common for businesses to limit the number of hours their staff can answer questions each day. In most cases, customer service hours coincide with business hours. It is also possible for staff to become busy, so answers may take longer to be provided.
Enhancing customer satisfaction can be achieved by adding a smart chatbot to your business website. Instantaneous answers are available to people. Any time of the day or night, they can get that answer.
The reason why 68% of consumers like chatbots is that they provide them with quick answers to their questions. Although they can’t answer every question, they can handle quite a few. The number of questions a chatbot can answer in healthcare and banking, for instance, is 75-90%.
3. Business Mobile App
People tend to live on their mobile phones these days. They carry them with them everywhere. Mobile apps are often the preferred method of connecting with data and businesses. More Google searches are now done via mobile devices than by desktops.
Think about creating a business mobile app. One that allows customers to connect with you to order products and services. You can use it for customer support, to initiate virtual calls, and more.
4. Facebook Messenger Support
Among all iOS apps, Facebook Messenger is the second most popular. You can communicate with friends, family, and businesses using this Facebook-connected application.
Messenger is now used by many businesses to communicate with leads and provide customer service. It is easier for customers to reach you when you use an app that is so popular. Your company’s reputation can be enhanced if you are able to respond quickly to customers through Messenger.
5. VoIP Phone System with Good Mobile App
When customers must juggle different numbers for your staff, it gets confusing. Should they call your sales rep at their desk line or mobile number? Using a VoIP phone system simplifies the entire process.
Employees can have a single number that they use when at their desks, at their home office, or anywhere. Make sure the VoIP service has a good mobile app. One that is easy for employees to use. This ensures they can easily handle customer calls using their smartphone. It also keeps them from reverting to using their personal number.
6. Text Notification Apps
SMS is becoming the new email for many companies. Retailers like Shoe Carnival and World Market have customers opt-in to text messaging. Customers like this for shipping notifications and to get sale and coupon alerts.
There are several services online that you can use for this purpose. Offering text updates can significantly improve your customers’ experience. Use them for appointment reminders, sale notices, or shipping alerts.
7. All-in-One CRM & Sales Platform
One thing that frustrates customers is a disconnect between sales and support. They may have had a conversation with a salesperson to customize an order. Then, find that customer service knows nothing about it.
To streamline the information flow, look for an all-in-one CRM/Sales platform. These are cloud services that offer a CRM module and a sales module, and both connect. There is a single customer record, so all notes from the sales and customer support side are in the same place. Both teams can view all customer interactions.
This improves the customer experience and results in fewer dropped balls. Efficiency and productivity improve as well because everyone is on the same page.
Get Help with Customer-Facing Technology Support
It’s easy to get lost in a sea of different cloud applications. Let us help you navigate to a better customer experience. Contact us today for a free consultation.
This Article has been Republished with Permission from The Technology Press.
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